Monday, 4 January 2010

Move Over Madonna

My favourite model, Lara Stone, is replacing Madonna as the new face of Louis Vuitton, in the brand's forthcoming ad campaign for the new season.

"It’s the choice of a new supermodel," Antoine Arnault, Vuitton’s Communications Director, told WWD.

It's also the choice to have an actual fashion model front the campaign, over one of the familiar celebrities who now regularly decorate the covers of the international fashion magazines; and who, in my opinion, strike the same dull pose and not so brilliant Colgate smile - whether they are "modelling" for Vogue or Cosmopolitan.

Hooray to the return of the supermodel!

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