Thursday, 28 January 2010

Balmain Goes Real

Balmain, the brand as famous for its amusingly high price tags as its super cool catwalk looks, is getting back in touch with reality and bringing out its first diffusion line.

Balmain Blue Label will be in stores in time for the arrival of the autumn/winter collections, and be priced at approximately 40-50% less than the main line.

This can only be good news, given that a shirt will currently set you back about £ 2 000, and you could be looking at a £ 60 000 receipt for a crystallized cocktail dress.

I have no doubt that the range will garner as much attention as the high-end catwalk collection, which counts Madonna and Kate Moss amongst its fans.

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